It is the time for a complete Email Marketing to generate leads for the business. Learn the essentials of the strategic planning in digital marketing perspective to achieve the ROI as key objective of the business campaign.
| Introduction to Email Marketing
Foundations of Email Marketing Importance of Email Marketing Email Types Understanding the Economic Impact of Email Permission Marketing & its benefits Permission types Email Marketing Tools
List Building & Profiling On boarding & Welcome Emails Persuasive Email Design and Body Content Tracking
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Seasonality
Targeting & Personalization Inactivity Landing Pages Quality Assurance & Disaster Planning Unsubscribe Process Testing & Measurement Feedback
Strategic Perspective on Email Marketing
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