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Learn Digital Marketing Landscape

A conceptual overview of marketing

Introduction to Digital Marketing

How does digital fit into the marketing

Differences between digital and traditional marketing

Digital Media Landscape

Digital media, Digital Business & Digital marketing

Stakeholders in a digital world

Digital models

Strategic Objectives of Digital Marketing

Digital Marketing Mix

Understanding the Digital Customer

Digital Marketing Research

Digital Marketing Philosophies

Digital Marketing Processes

Introduction to web presence

Strategic Role of context

Content, conversion and analytics in digital marketing

Building blocks of digital marketing

Digital Marketing Careers